Snark & Curls was created for a very specific type of person: someone who shares their home with a miniature poodle and fully understands that they're not actually in charge.

If you've ever been judged for sitting in your own chair, watched your poodle inspect a room like a hotel critic, or rearranged your schedule around a grooming appointment, you're among friends.

We started Snark & Curls because most dog apparel felt either overly sentimental or painfully generic. Miniature poodles are intelligent, stylish, dramatic, opinionated, and endlessly entertaining. Their people tend to be the same. We wanted apparel that reflected that unique relationship—something clever, wearable, and a little bit sarcastic.

Every design is inspired by the quirks of life with a curly-coated companion: the selective affection, the oversized personalities, the unwavering confidence, and the subtle belief that they're smarter than everyone in the room. (To be fair, they often are.)

We print our apparel on premium-quality garments because good design deserves a great canvas. Our goal is simple: create shirts that feel comfortable enough for everyday wear and clever enough to spark conversations with fellow poodle people.

At the end of the day, Snark & Curls isn't just about t-shirts. It's about celebrating the strange, hilarious, and highly entertaining experience of being owned by a miniature poodle.

Whether you have a question, a suggestion, or a story about the miniature poodle currently running your household, we'd love to hear it.

Tell us what designs you'd like to see, share a favorite poodle moment, or simply stop by and say hello. Some of our best ideas come directly from fellow poodle people.

Designed by people owned by poodles. Critiqued by poodles. 🐩